| 抄録 |
An analysis has shown that approximately 70% of corporate value is determined by intangible property. It has been argued that it is necessary to disclose in the course of Investor Relations activities how a company utilizes such important intangible property, especially intellectual property, in its corporate management strategies. However, intellectual property is in its nature treated as con-fidential information and there has been no common index in this field to show the extent of contribu-tion to the corporate management. Therefore, it is important not to mislead investors by just provid-ing such material information in a careless manner. This article provides the principles pursuant to which the disclosure of IP information for IR purposes, and mainly proposes that： (1) such informa-tion disclosure should be made in a manner beneficial to both the disclosing company and the inves-tors; (2) what is important is the “story” of how such intellectual property contributes to the manage-ment of the company, and the all information including numerical values should be indicated accord-ing to such story as necessary; (3) said “story” is quite unique and specific to each company, and therefore the description of such “story” should be different from company to company, disregarding uniform and standardized descriptive methods. |
